What does it really mean to Cash in on your passion? I mean it sounds simply enough. The line itself should be enough to get the gist right? Just do what you love to do and get paid for it.
If that was it then this would be the shortest blog post I ever wrote. But I think there’s a bit more to it that just…go to it! I can smack you on the butt and send you off on your merry way or…
We can drill down a little bit more and possibly build a game plan so you can do just that…
Say it with me now…
Cash In on Your Passion!
Doesn’t it just ring? Speaking life into something gives it meaning and purpose. Now we have a living thought and a belief.
“If you do what you love, you’ll never work a day in your life.” – Marc Anthony
There’s so many great tips and points Gary Veynerchuck makes in his book “Crush it” I could probably write 50 blog posts. I’ll save the book review for another day. Let’s take just 3…3 concepts from his book and see how we can relate it to our own online business.
- Passion is everything
- Build your personal brand
- Create great content
Step 1. Cash in on Your Passion – Have a vision
Having a vision for something is more than just thinking about it. You need to feel it. It’s a part of you that needs to be released and you know it the moment you give it life to that initial…what if….
It starts to consume you. Your dreams start to manifest into visions. Clarity around your ideas grows into possibilities. You start to research possibilities and even more ideas start to flow.
Welcome to the passion zone!
In Gary’s book he shares his secret to success…
“My secret to success is that I live by three pretty simple rules. Love your family. Work super hard. Live your passion.”
I love to talk about social media and blogging…but these are just tools. They are not my passion. When I hear people say “I’m passionate about social” I wonder if there’s more to them than they even know. A more powerful version of themselves is probably waiting to be born…
Only if they had a bigger vision.
Something that simply demands more of them than just the basics. Anyone can do that. But something that brings the masses, start a change, creates a community. Something that more people could rally around.
It may start to get a little scary or make you nervous. If it does…THAT’S A GOOD THING!
My passion is helping people find their voice and discover their inner purpose and share it with the world! Just by talking about blogging and social media is just me building to something bigger.
Think about what you’re truly passionate about. If you haven’t started then NOW is the time. It’s never to late. Set the stage.
Step 2. Cash in on Your Passion – Build Your Personal Brand
Over the last few years I’ve seen lots of marketers talk about the importance of building a brand. I’ve also seen a lot of TOP marketers share stories…and say it’s more important to create a story than build a brand.
I’ve always believed that by creating your story you are also creating your brand. It’s just starting to come into focus. Now it’s time to let it shine.
Gary mentions this about building a brand…
“Developing your personal brand is key to monetizing your personal brand online. Whether you’re delivering your content by video, podcast or blog, it’s authentic to you, the one thing that is guaranteed to differentiate you from everybody else including those who share your niche or business model.”
Your brand is your business your story your…YOU.
Every top leader has a platform, something that they stand for and stand against. Something they are passionate about and something they could say no to without a second thought.
So now we know that your brand is not just a blog header and Facebook profile pic, right? It’s what you do and what you don’t do. It’s what you become known for. And you simply can’t put up a picture and call it good.
Step 3. Cash in on Your Passion – Create great content
“Great content is what you’re going to pump into social media networks to draw eyeballs to your blog. It exists as a result of passion plus expertise, so make sure you can talk about your product like no one else.” Gary V
When you know something you should be able to come up with 50 topics to blog about no problem. When you talk about what you’re passionate about you can easily 10x that and come up with 500 topics…NO PROBLEM!
Bottom line is you got to know your stuff. Share your passion passionately and you’ll set yourself apart from the crowd no problem. You conviction and enthusiasm will move you to heights you have not experienced yet.
IT’S YOUR TIME!
You’re only limited by your own limiting beliefs. Cut those out and chose a higher path. Show the world what you have to offer. Find your voice and get ready to cash in on your passion!
Next step is to get an easy to use blog of your own. I recommend this platform called Kalatu. After 5 years of blogging and breaking blogs and nearly throwing computers out the window cause of tech issues….
I can say I’ve found my home…my blogging home.
Then you need to start the 21 day blog challenge. It’s easy and I’ll walk you through the process. Your job is to bring what you’re passionate about and I’ll share some step by step blogging directions so you can get your blog on!
The Network Dad
P.S. while we’re filling your blog order…give me a shout out by letting me know in the comments below what your passion is. It’s time to CRUSH IT!